Month: October 2015

October 8, 2015

Multi-Brand Restaurant Marketing – How To Prioritize and Adapt Restaurant Marketing

Julie Zucker is the Director of Marketing and Promotions for Branded Restaurants, a title that does not do justice to all the things that Julie oversees. Branded Restaurants owns Big Daddy’s and Duke’s (note: this podcast was recorded before the untimely closing of City Crab) so Julie has to spend all day thinking about marketing 2  brands with 5 different locations. She joins […]

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October 6, 2015

Why Your Restaurant Should Consider Upgrading To A Premium Burger

If money wasn’t an object, would you prefer to drive an economy car or would rather be behind the wheel of a BMW 7 Series? Don’t lie: The future of luxury is here and you would like to be a part of it. The same goes for Burgers. You could have one with a low-grade, frozen beef […]

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